top of page
Search
Writer's pictureTFU Studios

Mayer Hawthorne - I Wish It Would Rain Animation

When the video from Mayer Hawthorne's .'I Wish It Would Rain' was shot, the idea was to 'animate' some sort of cloud effect in post. The director had tried something a bit more CGI/ photo realistic, to no avail.


I suggested they try a more 'Roger Rabbit' abstract approach. I mentioned that they weren't kidding anyone that it's a real rainstorm, let's animate a more cartoon version, more as a gag! We tried a range of art style and motion to find the right fit for the mood of the song. From there, we tested a few shots as well as drummed up a few composites for approval.



We ended up with a nice mid-real/ cartoonish effect that seemed to work and ended up being a lot of fun!







Recent Posts

See All

Comentários


bottom of page